Our Story
Born from a passion for real food
PowerCrunch was founded in 2018 in Colombo by a team frustrated with the choice between tasty food and healthy food. We refused to accept that compromise.
Starting in a small kitchen with our signature granola recipe, we quickly found that Sri Lankan families were hungry — pun intended — for genuinely nutritious alternatives that didn't sacrifice flavour.
Today we craft over 100 products across granola, keto, vegan, beverage, and artisan chocolate ranges — all made with ingredients your body will thank you for.
What We Stand For
Our Core Values
Real Ingredients
Every product starts with whole foods you can pronounce. No fillers, no artificial flavours — just clean, honest nutrition.
Proudly Sri Lankan
Born in Colombo. We source from local farmers, support island communities, and celebrate the rich food culture of Sri Lanka.
Wellness First
We design every product to nourish you — from high-protein granolas to keto snacks and vegan pantry staples that fit your life.
Continuously Improving
Our team constantly refines recipes based on customer feedback, nutritional research, and what the planet needs from us.
The Journey
Eight Years of Growing Together
Founded in Colombo with a handful of granola recipes and a dream of making healthy food truly delicious.
Launched our first 10 products including signature granola blends. First pop-up stall at The Aluth Pola market.
Expanded island-wide delivery and introduced the keto & vegan ranges during a year that changed how Sri Lanka eats.
Grew a loyal community at weekend markets. Introduced our first artisan nut cheese and plant-based spreads range.
Reached 10,000 loyal customers. Launched the artisan vegan chocolate collection that became our signature.
Premium vegan chocolate range took off island-wide. Partnered with leading wellness cafés and health stores across Colombo.
50,000+ families trust PowerCrunch. Named Sri Lanka's most-loved healthy food brand by our community.
Expanded into vegan proteins, zero-sugar beverages, and fermented pantry staples. Opened first dedicated production kitchen.
Relaunched as Sri Lanka's vegan-first healthy food brand — new website, same-day Colombo delivery, and more plant-based goodness than ever.
The Person Behind the Brand
Meet the Founder
Founder & CEO
Sabira Deen
PowerCrunch was born from Sabira's deeply personal mission — to prove that eating plant-based and vegan doesn't mean sacrificing flavour or satisfaction. After years of struggling to find genuinely delicious healthy options in Sri Lanka, she decided to make them herself.
Starting from a small kitchen in Colombo in 2018, what began as a weekend passion project — selling at The Aluth Pola and local markets — quickly grew into Sri Lanka's most-loved vegan food brand. Today Sabira leads a team crafting over 100 products enjoyed by 50,000+ families island-wide.
“I want every person in Sri Lanka to know that eating vegan can be the most delicious decision they ever make.”
Ready to eat well?
Explore over 100 healthy products, delivered island-wide.